1. Perform day to day SEO research, analysis & implementation including website audits, key phrase discovery, link building, SEO recommendation implementation, identifying optimization opportunities and competitive benchmarking.
2. Work directly with the US stakeholders on SEO opportunities. Be the SEO point of contact for one or more of Client's properties and answer questions directed towards SEO experts.
3. Performs market and data analysis to influence overall search engine visibility strategy
4. Utilizes competitive intelligence to support strategy, benchmarking, analysis, and monitoring
5. SEO Audit, Recommendations, suggestions and analysis.
6. Coordinate with cross teams to get the SEO changes implemented.
7. Conducts primary keyphrase research.
8. Notifies team of search marketing industry developments, search engine news, and trends.
9. Monitors search engine positioning, indexing, and trends.
10. Education, advocacy, and evangelism of search engine visibility.
a. Thorough understanding and experience of the complete SEO role in every step of a website development cycle (i.e. design planning, content, implementation, tracking & optimizing further).
b. Understanding of basic web analytics with experience in key phrase
research and competitive analysis
c. Excellent written and oral communication skills. Proficiency in
Microsoft Office products such as Word and Excel.
